"Beyond Sustainable" - Why did I choose that name?
Some weeks ago on SBS (TV station) there was a show about the work of William McDonough & Michael Braungart on ecologically intelligent design. One of the points that they made in the story was about "sustainable development" - they noted that if you were to ask someone how they were going and they said "sustainable", you'd probably think "oh, that's not very good", yet when we talk about the environment, we frequently talk about "sustainable development" as being a panacea. It isn't.
To the greenies out there who think this might be another flagship blog for their cause, it isn't. That discussion about the word "sustainable" struck a nerve with me. How have I been feeling? "Sustainable" would have been quite an apt way to describe it. Obviously, then, my goal is to move "beyond sustainable" - thus the title of this blog.
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